Listed: 2025/11/28

Tokyo Real-Estate-Focused Social Media Account with 8,000+ Followers — Business Succession / M&A

関東SNSアカウント
Business description
[1. Listing Overview] Transfer type: Social media account transfer Business overview: Operation of an Instagram account specializing in real estate property introductions Years in operation: Over 1 year Followers: 8,000+ Monthly sales scale: ¥0 *Highest monthly sales: approx. ¥1.2 million (peak sales when conducting real estate brokerage in-house) Monthly operating profit: ¥0 (calculated as ¥0 expenses, as it is a sole proprietorship) Asking price: ¥1.8 million (negotiable) [2. Performance Trend] There are currently no sales. *Only the most recent 6 months will be disclosed [3. Seller Information] Seller: Conducted real estate brokerage in-house. Reason for sale: Became busy with other businesses [4. Features and Strengths] Genre: Real estate property introductions (centered on areas within Tokyo) Revenue model: Real estate brokerage fees (inquiries via Instagram → brokerage deals closed in-house) Customer-acquisition model: Instagram posts (images/videos); no SEO or advertising Average monthly PV: Undisclosed (Instagram) Average monthly UU: Undisclosed [5. Operating Structure] Overall director: 1 person (can accompany 1–2 shoots after the M&A) Writers: 0 (all post content created by the seller) During operation, the response rate per post was high, with a track record of about 10 closed deals per month An established worldview centered on new listings, renovated, and newly built properties Work can be completed entirely on a smartphone

Machine translated from the original Japanese listing. View original (Japanese)

Transfer type
事業譲渡
Business overview
【1.案件概要】 譲渡形態 :SNSアカウント譲渡 事業概要 :不動産物件紹介に特化したInstagramアカウント運営 運営歴:1年以上 フォロワー:8,000人以上 月間売上規模 :0円 ※最高月間売上:約120万円(自社で不動産仲介を行っていた際の最高売上) 月間営業利益 :0円(個人事業のため諸経費0円として算定) 譲渡希望金額 :180万円(応相談) 【2.業績推移】 現在は売上がございません。 ※直近6ヵ月のみ開示させていただきます 【3.売主情報】 売主 :不動産仲介を自社で行っておりました。 売却理由 :他事業で忙しくなったため 【4.特徴と強み】 ジャンル:不動産物件紹介(東京都内エリア中心) 収益モデル:不動産仲介手数料(Instagram経由の問い合わせ → 自社で不動産仲介成約) 集客モデル:Instagram投稿(画像・動画)、SEO・広告なし 月間平均PV:非開示(Instagram) 月間平均UU:非開示 【5.運営体制】 全体ディレクター:1名(M&A実行後に1〜2回の撮影同行は可能) ライター:0名(投稿内容は全て売主が作成) 運営当時は、1投稿あたりの反響率が高く、月10件程度の成約実績あり 新着物件・リノベ・新築物件を中心とした世界観が定着 業務はスマホ完結型
Reason for sale
事業の整理・集中のため
Asking pricefrom ¥1.8M

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