[Self-Running / Record-High Inbound] Okinawa Lodging Facility - Business Succession / M&A Deal

[Business Overview] This is a deal to transfer the hotel operating rights of a lodging facility located in Okinawa City, Okinawa Prefecture. This transaction is not a sale of real estate ownership, but a transfer of the business rights to receive a share of revenue from hotel and private-lodging (minpaku) operations. The facility is a single-building lodging property, and each guest room offers ample space and is equipped with a kitchen, refrigerator, and washing machine, making it well suited not only for short stays but also for family and group use and long-term stays. Operations, customer acquisition, and management are handled through an established operating-agent system, so even after the transfer the buyer has little need to directly perform day-to-day on-site operations, making this an easy-to-run business model. Customer acquisition is centered on OTA sites, aiming to capture Okinawa tourism demand, inbound demand, domestic travel demand, and long-term stay demand. [Business Strengths] The strength of this business is the ability to take over the business rights of a lodging facility that already has an established operating system, in Okinawa, one of Japan's leading tourist destinations. Because operations, customer acquisition, reservation management, cleaning arrangements, and customer service are handled by the operating agent, there is no need to build hotel-operation expertise or an on-site response system from scratch. This is an accessible deal for those who wish to enter the lodging business as a side or secondary venture, or who are considering newly entering the hotel or private-lodging business. In addition, this is a single-building operating model in which revenue is shared based on the overall sales and expenses of the entire facility. A distinctive feature is that it is based on the performance of the whole facility rather than the operation of individual rooms. The guest rooms are equipped with kitchens, refrigerators, and washing machines, allowing them to accommodate a wide range of demand, including not only ordinary short stays but also families, group use, and monthly stays. Going forward, there remains room to aim for further revenue improvement through measures such as improving OTA listing content, updating photos, adjusting prices, strengthening long-term stay plans, and renovating the facility.

事業譲渡

【事業概要】 沖縄県沖縄市に所在する宿泊施設のホテル運営権譲渡案件です。 本件は不動産所有権の売買ではなく、ホテル・民泊運営に伴う収益分配を受ける事業権の譲渡となります。 対象施設は一棟型の宿泊施設で、各客室はゆとりある広さがあり、キッチン・冷蔵庫・洗濯機を備えているため、短期宿泊だけでなく、ファミリー・グループ利用、長期滞在にも対応しやすい仕様です。 運営・集客・管理については運営代行体制が整っており、譲受後も買主様が日常的な現場運営業務を直接行う必要が少ない、自走しやすい事業モデルです。 OTAサイトを中心に集客を行っており、沖縄観光需要、インバウンド需要、国内旅行需要、長期滞在需要の取り込みを図っています。 【事業の強み】 本事業の強みは、沖縄という国内有数の観光地において、既に運営体制が整った宿泊施設の事業権を引き継げる点です。 運営・集客・予約管理・清掃手配・顧客対応などは運営代行により対応されるため、ホテル運営の専門知識や現場対応体制を一から構築する必要がありません。副業・兼業で宿泊事業に参画したい方や、ホテル・民泊事業への新規参入を検討している方にも取り組みやすい案件です。 また、一棟運営モデルであり、施設全体の売上・経費をもとに収益分配を受ける仕組みとなっております。個別の一室運営ではなく、施設全体の実績を基準にする点も特徴です。 客室はキッチン・冷蔵庫・洗濯機を備えており、通常の短期宿泊だけでなく、ファミリー層、グループ利用、マンスリー利用など幅広い需要に対応可能です。 今後もOTA掲載内容の改善、写真更新、価格調整、長期滞在プランの強化、施設リニューアル等により、さらなる収益改善を目指せる余地があります。

会社・事業の成長のため