Listed: 2024/10/09
[2,800+ Monthly Page Views] Business Succession / M&A: A Nationwide Search-and-Compare Site for Hair Removal Salons
KantoWeb Media
Business description
A locally focused site that lists about 4,000 salons nationwide, allowing users to easily search and compare hair removal salons by prefecture, municipality, or station name. Based on multifaceted information such as pricing plans, reviews, features, and walking time, users can choose the salon that best fits them. Thanks to SEO efforts, it ranks highly for many "hair removal × area × body part" keywords, giving it strong customer-acquisition power.
The recent decline in sales and conversion rate is due to the impact of a Google algorithm update, and recovery is expected going forward through strengthened E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) measures.
Machine translated from the original Japanese listing. View original (Japanese)
Transfer type
事業譲渡
Business overview
全国約4,000店舗を掲載し、ユーザーが簡単に脱毛店舗を検索・比較でき、都道府県、市区町村、駅名からの検索が可能な地域密着型のサイトです。ユーザーは、料金プラン、口コミ、特徴、徒歩時間など多角的な情報を基に、最適な店舗を選べます。SEO対策により、脱毛×地域×部位のキーワードで多数の検索上位を獲得し、強力な集客力を誇ります。
直近の売上やCV率の低下は、Googleのアルゴリズムアップデートによる影響であり、EEAT（専門性、権威性、信頼性、体験）対策の強化により、今後の回復が見込まれます。
Reason for sale
新しい事業を立ち上げるため
Asking price¥800,000–¥1M