Listed: 2026/06/09
EC business: [Trademark filed, Amazon Brand Registry done] Amazon brand business profitable about 1 month after launch (household goods / general merchandise)
オンライン暮らし・生活
Business description
▼ Business description
A small-scale D2C brand business operated on Amazon.
Starting around October 2025, we began product planning, trademark registration, sourcing, Amazon Brand Registry, product page creation, and building the sales structure, and started selling on Amazon on February 20, 2026.
The Amazon seller account sells only this brand, and currently operates on Amazon only.
The transfer is expected to include the full Amazon sales business for this brand on the Amazon seller account: the brand sales business, trademark rights, Amazon Brand Registry permissions, product pages, ASIN/SKU information, sales records, advertising data, inventory, supplier information, operating know-how, and more.
The succession of the Amazon seller account will proceed on the premise of Amazon's prescribed procedures, review, and approval.
▼ Main customers
The main customers are general consumers who search and compare products in the target category on Amazon and make purchases after checking reviews, prices, and product page content.
Though only a short time has passed since launch, we have used Amazon Vine and advertising investment to acquire reviews, build initial momentum, and accumulate sales data.
▼ Products and services
These are our own small-scale brand products sold on Amazon.
The genre is apparel, general merchandise, etc., and is not a genre that requires special qualifications or involves handling hazards.
Since trademark registration and Amazon Brand Registry are complete, only our company can handle these products.
Specific product genre, brand name, product page URLs, ASINs, etc., will be disclosed after an individual meeting or after concluding an NDA, for confidentiality reasons.
▼ How products/services are sold and delivered
The sales channel is Amazon.
Currently, this brand's products are sold through the Amazon seller account. In the early stage of launch, we prioritized acquiring reviews, building initial momentum, and accumulating sales data through Amazon Vine and advertising investment.
At present, sales are driven mainly by Amazon sponsored ads, but there is further room for growth through ad improvements, product page improvements, use of external sales channels, new product launches, and more.
Inventory management and day-to-day operations information from our partnership with a fulfillment agency can also be handed over.
▼ Business strengths / differentiation points
The strength of this business is that the initial foundation needed for Amazon sales is already in place.
Trademark registration, Amazon Brand Registry, product pages, ASIN/SKU information, sales records, advertising data, supplier information, inventory, and operating know-how are all in place, allowing you to save a fair amount of the effort of doing product planning, trademark registration, brand registration, product page creation, and initial ad operation from scratch.
Also, since Amazon Vine was run on all products and a large ad budget was invested in the early stage of launch, initial momentum, review acquisition, and sales data accumulation have progressed.
February-March was a period of upfront investment and ran at a loss, but from April onward we have confirmed monthly profitability.
Furthermore, many initiatives remain untouched, such as advertising beyond sponsored ads, use of new sales channels, additional new product launches, product page improvements, and inventory optimization, leaving room for future growth.
▼ Supplementary information
[Financial note]
In the early stage of launch, we prioritized acquiring initial momentum, reviews, and sales data through Amazon Vine and advertising investment. As a result, cumulatively there is a small loss, but from April onward it has become monthly profitable.
[Note on the transfer]
Upon checking with Amazon support, we were informed that when the Amazon seller account sells only this brand, transferring the entire Amazon sales business to the acquiring company via a business transfer agreement under the Companies Act may fall under an exception to the rule against account transfers.
However, final approval of the succession follows Amazon's prescribed procedures, review, and approval. The buyer is expected to be a corporation.
Detailed information such as brand name, product names, product page URLs, ASINs, suppliers, and advertising management dashboards will be disclosed after an individual meeting or after concluding an NDA, for confidentiality reasons.
If needed, additional consulting on sales improvement, profit-margin improvement, new product development, and channel expansion after the transfer can also be discussed individually. (In that case, it would be added on top of the transaction amount.)
Machine translated from the original Japanese listing. View original (Japanese)
譲渡対象物の名称
交渉開始後開示
URL
交渉開始後開示
評価倍率
34ヶ月 (直近利益)
利益/月(直近)
¥35,545
平均 ¥ -20,078
/
最高 ¥ 201,810
運営開始時期
2026年02月
現在の運営状況
運営中
商品数
4
フォロワー数・登録者数
0
収益モデル
EC
運営開始時期
2026年02月
サイトカテゴリ
暮らし・生活/インターネット
現在の運営状況
運営中
主な運営主体
自主運営
運営に必要な知識や資格/許認可等
None
収益モデル
EC
商品数
4
集客方法
SEO/WEB広告/プラットフォーム内集客
フォロワー数・登録者数
0
オリジナル商品の有無
Yes
収益再現性
高い再現性がある(買主による運営でもほぼ同様の収益が見込める)
例:自動化された仕組みや、引継ぎ可能な広告収益が中心で、個人スキルに依存しない
Reason for sale
別事業に注力するため
Assets to be transferred
コンテンツ / 著作権 / 外注取引先の引継ぎ / ECアカウント / 在庫 / 商品仕入先の引継ぎ / 運営マニュアル
譲渡対象とならない物
None
事業譲渡契約の契約方法
電子契約(ドキュサイン)
購入後のサポート
Yes
サポート内容の詳細
引き継ぎは1ヶ月ほどあれば完了するかと存じます。
必要に応じて、譲渡後の売上改善・利益率改善・新商品展開・販路拡大に関する追加コンサルティングも個別にご相談可能です。(その場合は、取引金額に付加する形となります)
売却において最も重視すること
スピード
交渉審査
個別に確認し判断
買主の本人確認
必要
競業避止期間
0ヶ月
質問1
法人名義での譲受を想定されていますか?
質問2
Amazon販売またはEC運営のご経験はありますか?
質問3
譲渡後の広告運用、在庫管理、仕入れ、CS対応などの運用体制はありますか?
質問4
在庫および代行会社デポジットが、譲渡価格とは別途実額精算となる点について問題ございませんか?
質問5
Amazon所定の手続き・審査・承認を前提に進行する点について問題ございませんか?
Asking price¥1,200,000