Listed: 2026/05/28
Diet account with 86,000 followers and over ¥15 million in revenue | 6 years of operating data plus associated assets (1,800 LINE registrants) for transfer
オンラインBeauty
Business description
■ Instagram Overview
This is a media business transfer of a diet-focused Instagram account (86,000 followers) targeting mainly women in their 30s and 40s. We are transferring a marketing channel built entirely organically with zero ad spend, along with the associated customer list.
■ Selling Points
Objective operating data: We will share, via spreadsheet, six years of full Instagram post logs (trends in reach, saves, etc.) that recorded up to 16 million monthly reach and up to 110,000 saves on a single post.
Past media revenue track record: Through customer acquisition from this account, we have a past track record of over ¥15 million in cumulative business revenue and over ¥1.5 million in a single month at peak.
Associated asset (LINE list): As an asset associated with running the media, we will hand over the list of LINE Official Account registrants (about 1,900 people) acquired through past operation, as is.
■ Status from Launch to Present
We ran this as our core business for six years, but we have now paused updates for about half a year to focus on a new venture. While active, monthly reach ranged from 400,000 to 2 million, but with the prolonged pause, reach has now settled to around 100 per day.
■ Revenue and Costs
Revenue: Over ¥15 million cumulative.
Costs: Because it was run in a repost format, no fixed costs such as outsourcing fees were incurred.
■ Follower / List Status
Over 86,000 Instagram followers and about 1,900 LINE registrants. They were built up by addressing specific concerns (postpartum dieting, maintaining body shape, etc.), and were all acquired organically.
■ Engagement / Impressions
As a past track record while active, it recorded up to 16 million monthly reach. There is also a track record of over 110,000 saves on a single post, and based on the past data being transferred, you can review the tendencies of “content that tends to get saved.”
■ Operating Structure / Required Skills
The work centers on repost operation—selecting post material that resonated, referring to the past operating data (spreadsheet).
■ Negative Points / Notes (Please be sure to review)
Due to about half a year of paused updates, the current Instagram reach has dropped to around 100 per day, a dormant state. All stated figures are from the past active period, and they do not guarantee recovery of numbers or revenue after operation resumes.
This listing is a transfer of the “account, past data, and associated list” on an as-is basis. The in-house products (courses, etc.) that we used, as well as sales know-how (sales funnels) such as landing pages and step-email sequences for selling, are entirely excluded from the transfer.
The transfer of the LINE Official Account will be carried out through the practical procedure of “granting administrator rights and having the existing administrator withdraw” accompanying this business transfer. We bear no responsibility whatsoever for future usability risks arising from platform terms changes or the like.
■ Reason for Sale
To organize media assets by fully concentrating resources on a new venture.
■ Future Growth / How to Use It
From the six years of operating data we hand over, you can analyze the tendencies of “content that tended to get saved in the past.” Please also consider the associated LINE list as “initial data and an initial list” for rebuilding into a marketing channel for your own business.
Machine translated from the original Japanese listing. View original (Japanese)
Name of assets to be transferred
交渉開始後開示
URL
交渉開始後開示
Valuation multiple
60ヶ月以上 (平均利益)
Profit / month (recent)
¥0
Avg ¥ 20,556
/
Max ¥ 127,875
Operation start date
2019年10月
Current operating status
停止中(3ヶ月以上更新を停止している)
Number of posts
1,677
Followers / subscribers
86,000
Revenue model
サービス販売
Content type
オリジナル
Operation start date
2019年10月
Site category
美容/医療・健康
Current operating status
停止中(3ヶ月以上更新を停止している)
Last updated
2025年09月
Primary operator
自主運営
Required knowledge, qualifications, and licenses
None
Revenue model
サービス販売
Number of posts
1,677
Customer acquisition channels
SNS/プラットフォーム内集客
Followers / subscribers
86,000
Content type
オリジナル
Owner dependency
あり(特定の人物の出演:顔出し、声出し、身体の一部が写っているなど)
Revenue reproducibility
低い再現性(現運営者のノウハウや人的要素に依存している)
例:人脈や属人的スキル、継承できない資産がある、営業活動などに大きく依存している場合
Reason for sale
運営リソース不足
Assets to be transferred
コンテンツ / 著作権 / SNSアカウント
Assets not included
Yes
Business transfer agreement method
電子契約(ドキュサイン)
Post-purchase support
None
Top priority in the sale
金額
Negotiation screening
個別に確認し判断
Buyer identity verification
必要
Non-compete period
12ヶ月
Asking price¥4.5M