Listed: 2026/05/27
[11.72M Monthly Views / Peak 4.17M Views / 690x Spread Ratio] Lifestyle Instagram for Refined Adult Women | 70% Female, 64% Aged 35+ High-Purchasing-Power Audience | Zero Personality Dependence, Operating Support Available
オンライン美容
Business description
[Concept]
An Instagram account that, under the theme of "the lifestyle of a refined adult woman," shares reel-centered content on daily conduct, living, insights, and self-reflection — content that helps you take a step toward the self you want to become.
Because it is designed to reach, across genres, women who are conscious of refining themselves rather than being tied to a specific niche, a key feature is that the buyer can flexibly design the direction of monetization.
[About the Pricing of This Listing]
This listing is priced based on reach assets, audience-attribute value, and spread efficiency rather than follower count.
Market benchmarks for reference:
・Monthly reach scale: Compared with closed deals in the 1–3 million monthly-impression range, 11.72 million monthly views is at an equal or higher level.
・4.17 million views ÷ 7,400 followers
・Quality of the audience reached: An attribute of 64% women aged 35 and over matches the target audience for high-priced women's products (beauty, health, education, coaching, etc.).
・Engagement: A peak of 15,641 saves is an effective leading indicator of purchasing behavior in PR and affiliate campaigns.
Based on these quantitative grounds, the price is set above the average for accounts with fewer than 10,000 followers, but in terms of reach, audience attributes, and spread efficiency, we believe it is reasonable even compared with the market price range for accounts of around 100,000 followers.
Note that, as the account is currently not monetized, the buyer has a high degree of freedom in designing the revenue model. In a scenario assuming monetization on the order of tens of thousands to hundreds of thousands of yen per month, this price falls within a range recoverable in 3 to 12 months.
[Results Over the Past 30 Days (Insights Verified / As of April 2026)]
・Views: 11.72 million
・Peak reel views: 4.17 million
・New followers gained: 4,983
・Interactions: 36,000
・Peak saves: 15,641
・Peak shares: 528
・Comments: 190
Reach far exceeding the follower count occurs continuously, and the high ratio of saves, shares, and reshares shows, through quantitative data, that the content reaches an audience with strong purchase intent and interest.
[Follower Attributes]
・Gender ratio: 30% male / 70% female
・Age breakdown:
45–54: 26%
35–44: 20%
25–34: 20%
55–64: 18%
Women aged 35 and over with purchasing power make up about 64%, making this an account with high affinity for women's products (beauty, health, lifestyle goods, education, coaching, etc.).
[Operating Setup]
・Operating style: Reel-centered
・Personality dependence: None (no face shown, no reliance on a specific person)
・Operating templates and posting formats: Transferable
・Designed so the buyer can continue operations
[Possible Monetization Options (Freely Designed by the Buyer)]
・PR and tie-ups for women's lifestyle products
・Various affiliate programs
・Product sales starting from a LINE Official Account
・A customer-acquisition path for the buyer's own products
・A customer-acquisition base for running a lifestyle community
[Recommended For]
・Those who want to use their SNS operating know-how to add a ready-to-go account
・Those who want to use the existing reach as a customer-acquisition channel for women's products
・Those who want to acquire a high-purchase-intent female audience as an inflow route for their own service or LINE Official Account
・Operators who run multiple lifestyle media
[What Is Included in the Transfer]
・The Instagram account itself
・A full set of operating templates
・Reel production formats and operating know-how
・Chat support after the handover (duration negotiable)
[Additional Notes]
As the account is currently not monetized, the buyer has a high degree of freedom in designing the revenue model. Detailed quantitative data, such as screenshots of the insights screen, can be disclosed after negotiations begin.
Machine translated from the original Japanese listing. View original (Japanese)
譲渡対象物の名称
交渉開始後開示
URL
交渉開始後開示
Monthly revenue
N/A
利益/月
N/A
運営開始時期
2026年03月
現在の運営状況
運営中
投稿数
31
フォロワー数・登録者数
7,400
収益モデル
None
コンテンツの性質
オリジナル / AI/自動生成
運営開始時期
2026年03月
サイトカテゴリ
美容/恋愛・出会い/暮らし・生活
現在の運営状況
運営中
主な運営主体
自主運営
運営に必要な知識や資格/許認可等
特になし
収益モデル
None
投稿数
31
集客方法
SNS/プラットフォーム内集客
フォロワー数・登録者数
7,400
コンテンツの性質
オリジナル / AI/自動生成
属人性
None
Reason for sale
運営リソース不足/別事業に注力するため
Assets to be transferred
コンテンツ / 著作権 / SNSアカウント / 運営マニュアル
譲渡対象とならない物
None
事業譲渡契約の契約方法
独自に契約(ラッコM&Aの契約書締結サポートなし)
購入後のサポート
Yes
サポート内容の詳細
【期間】譲渡完了日から14日間(難しい場合30日に延長)
【連絡手段】チャットワーク(基本テキストのみ)
【サポート範囲】
・アカウント引継ぎに関する初期設定サポート
・運用テンプレートの受け渡しと使い方の質問対応
・過去投稿のバズ要因に関する基本的なQ&A
【サポート対象外】
・代理運用、代行投稿、コンテンツ制作代行
・運用方針のコンサルティング
・期間終了後の追加対応(別途相談)
売却において最も重視すること
金額
交渉審査
個別に確認し判断
買主の本人確認
必要
競業避止期間
6ヶ月
質問1
SNSアカウント運用の経験はありますか?
質問2
引き継ぎ後の運営サポートは必要ですか?必要な場合、どの程度のサポートをご希望ですか?
質問3
購入後の運用方針(収益化の方向性等)について差し支えない範囲でお聞かせください。
質問4
連絡可能な頻度・時間帯を教えてください。
Asking price¥400,000