<Advertising Agency> Business with Major Clients / Performance-Based Advertising Agency / Representative Can Continue Working (Tokyo, Share Transfer)

■ Business Model ◆ Business Description [Overview] - Business description: A fully performance-based web advertising agency business - Number of Employees: The representative only (1 person) - Clients: 2 to 5 companies, including listed companies - Years in business: Within 5 years - Shareholders: Representative holds 100% [Future Growth Potential] - Meeting in-housing needs: There are many companies, such as cosmetics manufacturers, pharmaceutical manufacturers, and supplement sellers, that wish to bring advertising in-house but cannot due to a lack of know-how. By having the representative join such companies on a spot basis to build internal teams, a win-win relationship can be established for both sides. - Client diversification: Currently, dependence on one major client is high at about 70%, so increasing the number of clients going forward is expected to diversify risk and expand sales. - Efficiency through AI: With the recent advances in AI technology, improvements in the efficiency and accuracy of ad operations can be expected, enabling further growth. - Differentiation from large companies: By specializing in a performance-based model that large advertising agencies find difficult to enter, demand can be continuously captured from venture companies and emerging manufacturers. ◆ Product and Service Characteristics [Business Flow] - Customer acquisition and new client development method: Centered on referrals, acquiring projects from existing connections. New projects are continuously received from major clients, allowing sales to be secured without spending much effort on sales activities. - The target company's work: The representative single-handedly handles ad operation planning and execution, devising measures to maximize results, and communication with clients. Outsourcing is used only as needed. - Ad operation characteristics: A performance-based unit price such as "¥10,000 per acquisition" is set, and compensation is fixed at the point a sale occurs. Advertising costs are invested up front by the company and recovered according to results. - Deliverables: Because it is performance-based, deliverables like those of a traditional advertising agency are not essential; the main work is designing funnels and building mechanisms to generate sales. ◆ Customer and Client Characteristics 2 to 5 companies, including listed companies ◆ Employee and Organizational Characteristics The representative only (1 person) ◆ Strengths and Selling Points - Business model: Unlike typical budget-based advertising agencies, it adopts a fully performance-based model. Because compensation is received at the point the advertiser's sales occur, it is a low-risk model for advertisers, making it easy for venture companies and emerging manufacturers to use. - Gross margin: Although it varies by project, an average gross margin of about 40% is secured. - Major clients: Centered on listed companies handling cosmetics and pharmaceuticals, dealing in well-known products with high purchase rates. New projects are continuously received, forming a stable sales base. - Expertise: Leveraging 2 years of experience at a previous job and a track record from side work, the business holds advanced know-how in performance-based ad operations. It is a field where large companies attempt to enter but few survive due to the high technical difficulty. - Market environment: Over the past five years or so, the performance-based model has become popular, and it is a growth market where a win-win relationship can be built for both advertisers and agencies.

1,000万円〜3,000万円

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1,000万円〜3,000万円

会社譲渡

後継者不足のため

■希望売却価格 5,800万円 ■売却形式 株式譲渡 ※買い手様の希望に応じて一定期間引継ぎ可能 ■売却理由 イグジット ・譲渡理由：資本拡大による事業拡大 ・引継ぎ期間：属人性が高いビジネスモデルのため5年程度は代表者が残りチーム作りやノウハウ移転を行う想定です。 ■財務情報 【直近期：2026年4月期予想PL】 ・売上高：約8,000万円 ・売上原価（広告費）：約4,800万円 ・営業利益：約2,300万円 ※役員報酬：約1,000万円 【前期実績：2025年4月期PL】 ・売上高：約6,000万円 ・営業利益：約1,500万円 【2026年4月期予想BS】 ・現預金：約2,500万円 ・純資産：約2,400万円 ・借入金：約400万円 ■その他 本案件は完全成果報酬型の広告代理事業を展開しており、上場企業を含む安定した取引先から継続的に案件を獲得しています。売上の約7割を占める主要クライアントは上場企業で、化粧品や医薬品などの需要が高い商材を扱っており、購入率が高く安定した収益基盤があります。従来の予算型広告とは異なり、売上が発生した段階で広告費を受け取るモデルのため、広告主にとってもリスクが少なく、今後も案件獲得が見込めます。代表者は前職で培った高度な運用ノウハウを持ち、譲渡後も一定期間残留してチーム構築や技術移転を行う意向があるため、事業の継続性が確保されます。特に化粧品メーカーやサプリメント企業など、広告の内製化を目指しながらもノウハウ不足で実現できていない企業にとって、即戦力となる事業です。